An appeal to authority says that an argument is probably good or bad, or a claim is probably true or false, because an authority says so. The authority in question is often a person, but it can also be a book, or a website, or an institution. What makes it an appeal to authority is that the justification for the inference rests primarily on the authority of the source. Not all appeals to authority are fallacious. The trick is to figure out when they are and when they aren’t. “[People] live vicariously through the products and services that those celebrities are tied to. Years from now, our descendants may look at us and say, ‘God, these were the most gullible people who ever lived.’ “ Even savvy, skeptical consumers who understand that stars are paid to support a product may still rely on an endorsement and buy the brand anyway... Atari paid Steven Spielberg tens of millions of dollars to license the wildly popular 1982 movies name... Integrity
Posted on: Sun, 23 Mar 2014 21:27:03 +0000
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