Apple, always known for their marketing efforts and visions, have - TopicsExpress

Apple, always known for their marketing efforts and visions, have released their new Christmas spot this year (titled The Song) to try and get people to spend the last of their Christmas dollars on some Apple products. This is comparable to last years spot Misunderstood. https://youtube/watch?v=nhwhnEe7CjE Our question...what about these spots make them so effective / strike a cord with people? What about these commercials make it so they dont have or need a voice over? Is the answer to that, the answer to why a lot of commercials or movie trailers or etc. dont use very much VO anymore? We look forward to your answers! https://youtube/watch?v=WRsPnzcZ1VY

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