Bank of America to Open Ad Work to More Agencies Date: - TopicsExpress



          

Bank of America to Open Ad Work to More Agencies Date: 2007-11-16 , By STUART ELLIOTT Bank of America plans to end five years of having a single advertising holding company in charge of its marketing communications. The decision means, among other changes, that the company will seek a new agency to handle its media planning and buying assignment. For the last two years, Bank of America, which spends an estimated .5 billion each
Posted on: Sun, 11 May 2014 16:39:46 +0000

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