Polaroids story over the past decade or so has been an ironic one, - TopicsExpress



          

Polaroids story over the past decade or so has been an ironic one, to say the least. Buffeted on all sides by cheap digital cameras and smartphones, the instant camera maker opted to stop production of its iconic analog camera and instant film line-up back in 2008. Fast forward six years and not only are Fujifilm and the Impossible Project making millions selling instant cameras and film to the market Polaroid had prematurely abandoned, but the most popular photo platform on Earth, Instagram, is designed to essentially be a digital recreation of a Polaroid instant film camera, right down to the icon. Talk about squandered opportunities.
Posted on: Fri, 17 Jan 2014 06:03:29 +0000

Trending Topics



Recently Viewed Topics




© 2015