Thorsten Hennig-Thurau Posts - TopicsExpress

My first three thoughts after having joined #Netflix today:
My first three thoughts after having joined #Netflix today: (1) These guys really understand the possibilities of the digital: their recommenders --...

The Sony hack is developing into something much bigger -- a threat
The Sony hack is developing into something much bigger -- a threat to the freedom of speech and producing art in the Western world. How provocative, b...

Walt Disney is the most valuable entertainment brand on the
Walt Disney is the most valuable entertainment brand on the planet. Last week, Disney GSAs Vice President and Head of Marketing Roger Crotti and senio...

Movie #remakes are a troublesome kind of brand extensions. Bjoern
Movie #remakes are a troublesome kind of brand extensions. Bjoern Bohnenkamp, Ann-Kristin Knapp, Ricarda Schauerte, and I have let the data speak -- i...

I know that everybody out there is busy with crafting the next
I know that everybody out there is busy with crafting the next article, but delaying its submission by 10 minutes and taking this time to read the ess...

And the fire that makes us human grows just a little dimmer, and
And the fire that makes us human grows just a little dimmer, and we shrug and say, What can we do? After all, its a Post-9/11 World. Some pretty smart...