An amazing #roadside #marketing experience: today i was purchasing Meri Maggi :p from my local store there i saw a local ice cream distributor man convincing shop owner to get a lot of new ice cream bulk ... he some how convinced shop owner for just 1 bulk as sa sample test because he was new to hi. i wanted to see how he will move further so i requested him to visit shops with him (i was on 3/4th lol) and i observed an awesome marketing and sales techniques!!! we hardly covered 8 shops but i observed his attitude, he was moving like a boss where he is a regular supplier and simply ordering shop owners to take particular bulk of ice cream but on the other hand he also went to big big shops like D bazar near by my place, where he was so polite and so convincing, giving them attractive margins... he sold minimum 2-3 bulk box ice creams for new retailers as a sample for them... such an awesome experience for me now thats called #zingalalasaturday
Posted on: Sat, 13 Sep 2014 15:18:17 +0000
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