Are you an “opinion elite,” a member of a minority group, a parent? Then you are among those whom charter school supporters may target with their “Charter School Messaging Notebook,” a PR guide highlighted by Valerie Strauss in the Washington Post. Among the tips for promoting charter schools: Avoid highlighting the idea of closing traditional public schools and “avoid using language that sounds corporate.”
Posted on: Sat, 26 Jul 2014 21:10:00 +0000
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