Bittman: But when childhood food preferences are formed around foodlike substances that were invented in the last 50 years by scientists and marketers looking to develop “food” that appeals to that same comfort-craving part of your brain — without any consideration of tradition or quality — that’s a bad situation. If a marketer can make it so that you feel the same way about a bacon double cheeseburger as you do about the special beans-and-greens or roast chicken your grandmother made for you, and then he makes that double cheeseburger available to you almost everywhere you go, he’s got you locked in forever. That’s just not the same thing as bagels and lox.
Posted on: Wed, 30 Apr 2014 21:29:31 +0000