Design Principles: Visual Weight And Direction - Every element on - TopicsExpress



          

Design Principles: Visual Weight And Direction - Every element on a web page exerts a visual force that attracts the eye of the viewer. The greater the force, the more the eye is attracted. These forces also appear to act on other elements, imparting a visual direction to their potential movement and suggesting where you should look next. We refer to this force as visual weight1 and to the perceived direction of visual forces as visual direction. Both are important conc... ow.ly/2RZrl0
Posted on: Fri, 12 Dec 2014 15:01:18 +0000

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