E.B. Min, AIA, a principal at Min | Day in San Francisco, says that clients respond poorly to academic-speak. Every architect should be lucky enough to have mentors like hers: landscape architects Topher Delaney and Andrea Cochran, who produced bold, sculptural gardens bordering on avant-garde. Min paid close attention to the way they talked and the words they used. “I realized they wouldn’t talk about their work as if it were a precious art piece,” Min says. “Andie always talked about how what they were proposing works for the client, and why it works—not that it’s cool. It resonated with me because the work we do is both intensely practical and functional, but obviously more than that.”
Posted on: Tue, 10 Sep 2013 01:07:31 +0000
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