First impressions matter—and a first impression is almost always visual. Our identity design for Otterbein Universitys $50 million capital campaign is grounded in the truth of the university — its legacy, unique capabilities and future opportunities. The resulting campaign is elegantly simple, unexpectedly fresh, and will position Otterbein to stand strong among the great institutions of our country. To learn how this campaign will ensure Otterbein graduates are prepared to stand out as leaders and learners, visit otterbein.edu/stand House of Krauss is thrilled to STAND with Otterbein University to partner in the design and development of the branding materials for the first comprehensive campaign that the institution has commenced in 20 years. Our thanks to Mills James for animating our identity design in such a beautiful way.
Posted on: Tue, 21 Oct 2014 18:46:17 +0000
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