For its latest advert, technology brand Apple has jumped on the - TopicsExpress



          

For its latest advert, technology brand Apple has jumped on the trend for using smart optical illusions. Apple has created Perspective, an ad that takes viewers on a playful journey of optical illusions, shifting perspectives using sophisticated tricks on the eye. Leading the viewer’s eye around an empty space, words and phrases appear in a variety of fonts, shapes and sizes. As the camera continues to move, the focus shifts, revealing the illusion and offering contrasting perspectives. The brand celebrates those ‘who have always seen things differently’. https://youtube/watch?v=TJ1SDXbij8Y
Posted on: Mon, 15 Sep 2014 13:24:33 +0000

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