For my daughter, who was trying desperately to provide income to Peru and not to Coca-Cola by drinking Inca Kola while we were on our Machu Picchu trip: You did good. Its not Cokes property there. Well, not solely. Inca Kola is a soft drink that was created in Peru in 1935, by British immigrant José Robinson Lindley using lemon verbena (verbena de Indias or cedrón in Spanish). The soda has an unusual sweet, fruity flavor that somewhat resembles its main ingredient, lemon verbena, locally known as Hierba Luisa. Americans compare its flavor to bubblegum or cream soda. It has been described as an acquired taste whose intense colour alone is enough to drive away the uninitiated. The Coca-Cola Company owns the Inca Kola trademark everywhere but in Peru. In Peru, the Inca Kola trademark is owned by Corporación Inca Kola Perú S.A., which since 1999 is a joint venture between the Coca-Cola Company and the Lindley family, former sole owners of Corporación Inca Kola Perú S.A. and Corporación José R. Lindley S.A.. Inca Kola is a source of national pride and patriotism in Peru, a national icon.
Posted on: Mon, 08 Sep 2014 22:36:43 +0000
Trending Topics
Recently Viewed Topics
© 2015