GHADI DETERGENT A VERY SUCCESSFUL SINDHI ENTERPRUNNER Its the same rural prosperity that has transformed the Gyanchandani familys Rohit Surfactants into one of the largest makers of detergents. It began as a one-man army with patriarch Murli Dhar making the soap in his house and then doing the rounds of shops on his bicycle, urging them to give Ghari a try. Murli Dhar still gets on the phone each day to pump up the sales force that has turned his firm into a $600 million conglomerate with interests from dairy products to footwear. Like many of their Hindi-belt peers, the Gyanchandanis keep a low public profile, and requests for interviews went unanswered. Behind the scenes, however, these kings of North India are exerting greater influence on regional parties that play an outsized role in the countrys ruling coalitions. The dynamics of coalition politics will allow these elites to pull more federal taxpayers funds their way and bend policy in their direction, said Mukherjea.
Posted on: Tue, 04 Mar 2014 09:31:29 +0000
Trending Topics
Recently Viewed Topics
© 2015