Goodness to go - Samaya International plays integral role in Middle East debut of Canadian franchise, Liquid Nutrition. Fast-growing Canadian franchise brand, Liquid Nutrition, made its Middle Eastern debut with the opening of its first food and beverage outlet in Abu Dhabi’s World Trade Centre in January this year. This will be swiftly followed by a second outlet at Dalma Mall to open in the UAE capital in Q2 2014. Samaya International played an integral role in providing local franchisee representation for an Abu Dhabi-based client to debut the brand in the UAE market, with further plans for regional expansion expected in the coming year. The overall project encompassed conducting an initial feasibility study for regional market entry, along with location recommendations and negotiation advisory services. In addition, tender management as well as project supervision and contractor and third party supplier performance supervision services were provided. Samaya International was also responsible for all pre-opening services. Liquid Nutrition stores focus on premium health-conscious products with genuine health benefits, and prides itself as a brand on outstanding customer service. Aimed at delivering healthy beverages, food items, supplements and vitamins to individuals who are constantly on-the-go, Liquid Nutrition’s mission is to enlighten and educate the community that eating and living healthy is fun, easy, quick and delicious.
Posted on: Tue, 04 Mar 2014 07:56:54 +0000
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