Google and others are paying Adblock to allow “non-intrusive” ads to show by default for Adblock Plus 2.0 users. It is not known how much Google or other properties may be paying the company for inclusion on the acceptable ads list. A look at the Adblock Plus exception list shows Reddit, Amazon, Yandex, eHow and Livestrong among the large properties whose ads have been given a pass by the ad blocker. Many other Web properties are included with Google AdSense ads listed as the exception.
Posted on: Sat, 12 Apr 2014 03:10:10 +0000