Here We Go!!! The Mocha-colored skin guy featured on a magazine at FOOD AND HOTEL CHINA. release will be next month.. cant wait for the copy!!!!! written by the Editor of BAKING IN CHINA owned by the ALL China Bakery ASsociation. FHC Sights - Encountering a cup of portrait coffee: The development and innovation of Andros brings unending surprises. The first understanding of Andros came from its globally good reputation and branding. A history of over 70 years, family owned business, an inheritance of professional fruit processing technology, and French food culture, those qualities alone bring endless fascination and yearning for the company. The latest encounter with Andros, however, had us adding innovation, application, astuteness, and experiencing to this Famous Fruit Master. It sounds rather wide and empty, yet let us slowly tell you about them. Coming across at FHC, coffee portraits draw attention November in Shanghai, the New International Expo Centre situated on Long Yang Road is filled with masses of people. Exhibitors from around the world specializing in areas such as baking, foods, beverages, catering equipment, and etc., demonstrate their capabilities, drawing visitors to their exhibit with their distinctive booth design and core products. The Baking in China team travelled with the crowd, looking for old friends, and appreciating the new and interesting demonstrations in the industry this year. Where there are people, there must be a hotspot. With this news acuity, we were drawn by the exhibition of Andros. At the bar in the middle of the booth, a dark-skinned Asian barista was busy handing ground coffee beverages to a few visitors. Interestingly, almost everyone who took the coffee would express a heartfelt admiration, followed by pulling out their phones to take a picture of the coffee as a memento. With some curiosity, the editors walked up with a camera as well, planning to ask for a cup of coffee and see for themselves. The Asian barista listened to our appeal, nodded and smiled, then turned and made a cup of latte. Instead of handing it to us directly, he patiently started to make latte art. Taking this opportunity, the editors started idle chat with the people around. Perhaps drawn by our accents, the barista looked up at us from time to time, and then looked back down to continue. A moment later, when we received the coffee and took a look, we exclaimed out loud as well - on the foam of the coffee was a portrait of the editor! Modest and Open-minded - Andross Empty Cup principle Good at quietly painting on coffee is one of the specialties of Filipino barista Tristan Destura, Andross brand ambassador. Relying on this romantic and artistic talent, he always manages to give his customers a pleasant surprise. As we learnt in our interview of him, apart from being a highlight in the exhibit, Tristan, being a star in the technology innovation team in Andros, takes on the job of barista judge and barista instructor, with his abundant work experience. The technology innovation team that hes in is committed to supplying and custom-making pastry and beverage recipes for customers, as well as creating corresponding recipes and menus for new flavours, so as to further popularize the flavours, bringing more profit and experiences for customers. While chatting, Tristan brought forward an Empty Cup principle. Through years of accumulation and learning, even if he already possess an abundance of expertise and superior skill in the coffee beverages industry, we should still be open minded, and be able good at accepting and learning new knowledge, as well as continuously exploring new trends in the industry. This is just like Andros itself - with its professional technology in the four categories of products: fruit processing, confectionaries, frozen desserts, and dairy products, the diversification of Andros has led it to become a leading fruit processing company in Europe. When people come to Andross exhibition, they not only see their products, but their more creative and latest aspects. They see that Andros is always learning and improving. The innovation and learning spirit shown in a cup of portrait coffee precisely portrays Andross ever-changing corporate culture. Sagacious innovation - surprises one after the other Andros is a family owned company that started in the southwest of France. It has more than 70 years of history, and inherited professional fruit processing technology and Frances food culture. Now, the business has expanded all around the world, and has contracts with five major hotel groups. It has over 25 factories in the world, including one situated in Beijing, China. It is worth mentioning that the business in China is totally self-running, which lets the brand concept and value to be delivered to customers even better, and allows for prompt understanding and satisfaction of customer requests. Andross global influence and public praise is beneficial to continuous innovation in all areas. In the exhibition, we learnt that this year, Andros had developed brand new flavours in its original ranges of food ingredients: added two new flavours to the Frozen Puree and IQF series; added 9 flavours in the Fruit and Chunks series that are widely loved by Chinese consumers, including almonds, hazelnuts, etc.; added 9 flavours, including apple osmanthus flavoured, blueberry lavender flavoured, etc. in the Fruit Filling series. The additions of these new flavours were dependant on Andross acuity to the market requirements, and the formidable R&D team. At the same time, along with the update of flavours, all ranges of food ingredients had also successively gotten new packaging and label designs, increasing the sense of value and quality for the products, bringing customers the double enjoyment of sight, as well as taste. Of course, apart from a strong R&D team, the aforementioned technology innovation team was responsible for customer experience and revenue services. We believe that next year, Andros will continue to provide a full range of services and new valuable experiences for the baking field with its high quality safe products, superb innovative R&D capabilities, intentional technical support, and flexible and professional sales team. Innovation, application, astuteness, and experiencing belong to Andros, and also belong to all the corporates within the industry that thirst to bring their customers surprises. To GOD be the Glory!!!!!
Posted on: Wed, 26 Nov 2014 10:21:13 +0000
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