Here’s Zynga’s New Executive Org Chart bit.ly/13X2na7 As AllThingsD previously reported, Zynga announced a complete overhaul of its executive ranks on Tuesday, effectively flattening out its top management levels and reorganizing the chain of command for its existing leadership. The set of changes, made by newly crowned CEO Don Mattrick, are the largest the social gaming company has seen since the Fall of 2012. As a result of the new org structure, three of Zynga’s C-level executives — COO David Ko, CTO Cadir Lee and Chief People Officer Colleen McCreary — will soon depart the company. Mattrick’s new plan aims to cut through a number of Zynga’s existing operational layers, according to a memo sent to employees, with the intent of moving senior management closer to product teams. Mattrick has split the management teams into three divisions — Studios; Technology, Live Ops and Publishing; and Functional — and will now have 13 managers, listed below, directly reporting to him in the new org structure. In the Studios division: Steve Chiang and Barry Cottle, who before acted as President of Games and Chief Revenue Officer, respectively, will now become EVP of Games for most of Zynga’s “‘Ville” titles and EVP of Games for Social Casino titles, respectively. Tim LeTourneau will retain responsibility over the Farmville titles as SVP of Farmville Games, while Travis Boatman will handle Zynga’s “With Friends and Network” area. Steve Parkis will handle ‘Midcore,’ games. Mark Skaggs and Jon Tien will also be SVPs in the division. As far as Tech, Live Ops and Publishing goes, Cadir Lee’s CTO position will be split into two jobs: Nick Tornow will act as CTO and VP, while Dorion Carroll will assume the role of CIO and VP. Adam Sussman will be SVP Game Publishing, handling distribution, direct advertising sales and ops. Lastly, Mark Vranesh will remain the company’s Chief Financial Officer, while Meg Makalou will take over the role of VP of Human Resources, which essentially replaces the Chief People Officer role formerly inhabited by Colleen McCreary. Reggie Davis will continue in his role as general counsel. The executive shakeup comes in the midst of an attempted company-wide turnaround, kicked off by Mattrick’s installment as CEO a little over one month ago. Once the dominant force in online social gaming, the ailing company has been forced to deal with crises on all sides, including massive staff turnover, sunken employee morale and a strained partnership with once-close ally Facebook. Perhaps worst of all, Zynga has had to deal with the shock of a fleeing user base, which dropped to 187 million monthly active users from 306 million a year ago. This was caused, Zynga says, primarily by the massive consumer shift from desktop to mobile devices — an area in which Zynga’s game portfolio has sorely lacked. As a result, the company’s stock price has plunged to $2.91 per share from its peak of $14.69 in March of last year. The company plans to hold an all-hands meeting at its San Francisco headquarters on Wednesday morning, where Mattrick will deliver remarks and take questions from employees.
Posted on: Tue, 13 Aug 2013 23:03:02 +0000
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