I am sitting here watching Recipes to Riches on Channel 10 and I - TopicsExpress



          

I am sitting here watching Recipes to Riches on Channel 10 and I feel sorry for the creators of these awesome products as they have opted in by being on the show to have Woolworths control their product and brand. The name of all products have been Trade Marked by Woolworths, so the control is in the hands of Woolworths not the creator, the inventor. There is an upside and downside to all of this. I suppose the upside the creator will receive an ongoing royalty for the longevity of the product, but as far as owning full control of an much larger asset that could be worth a hell of allot more money for them, in the future, its now out of their hands. If you have an idea, there are many way to monetise your idea,dont sell your soul, keep the control I say!!!!
Posted on: Tue, 12 Nov 2013 10:29:26 +0000

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