I would like to show you a letter and video i received from one of our graduates named Sergey Shal. He was able to create a viral video that reached 9.6 million people for $500: Hello Mr. Pattison, I hope everything is well. I wanted to tell you about my project as a junior election campaign manager in South Urals, Chelyabinsk, Russia. I worked not for a particular candidate but for a election institute, among my key objectives was to remind everyone of a voting day and increase voter turnout. Among many thing which Ive did on that poisiton one is standing out in particular. Its a viral video from the dashcam, it captions funy road rage situation but before that situation people are having dialogue which is related to election day. My boss (Vice Governor of South Urals) set me a task to gross 100k views. Thats what turned out to be the final result and the view count is still growing. youtube/watch?v=Wnsdc7cTPuU Footage was bought by many major news agencies including MSN australia, Daily Mail UK, and Reuters worldwide. Examples of articles washingtonpost/posttv/world/europe/mickey-mouse-spongebob-road-rage-in-russia/2014/09/05/0521caa4-350e-11e4-9f4d-24103cb8b742_video.html huffingtonpost/2014/09/03/russian-road-rage-cartoon_n_5755024.html dailymail.co.uk/news/article-2742146/He-s-real-Mickey-Mouse-driver-Bizarre-road-rage-incident-sees-beloved-Disney-character-SpongeBob-SquarePants-beat-minivan-owner.html Reddit top 1 for this week reddit/top/?sort=top&t=week Huge amount of russian media outlets picked up the story. I wanted to thank you for a viral video session at Adv. Marketing classes, Ive thought about the class discussions we had around them really helped me out in creation of this video. I did everything from a to z, spending a total of 500$ for the rent of suites and minivan. It would be an honor if you would include my video in your viral video chart at adv. marketing class in future years. Best regards, Sergey Shal
Posted on: Tue, 14 Oct 2014 11:41:50 +0000
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