IT analyst firm Forrester has estimated that by 2017, 31 percent of enterprise technology spending will be for products and services that interact with the organizations customers, such as software for customer relationship management, Web content management, e-commerce storefronts, marketing automation and customer analysis. Spending for these technologies will grow by 10 percent each year, Forrester predicted.
Posted on: Tue, 21 Oct 2014 02:47:16 +0000
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