It is two-day (18 hours) digital marketing workshop – in which we train corporate participants on fundamentals of Digital Marketing and how they can leverage Digital Marketing effectively for their business/brand. There would be 4 sessions - Display Advertising, Search Advertising, Social Media Marketing and Mobile Marketing along with analytics /how digital marketing activities can be measured. Session Highlights 1) Display Advertising Online marketing concepts Ad formats /Ad inventory buying process Leveraging Targeting /Role of Ad Networks Tracking effectiveness of online campaign 2) Search Engine Marketing Basic concepts and Importance of Search Marketing Paid Search Marketing process Using Google AdWords effectively Creating Search strategy 3) Social Media Marketing Importance of Social Media Leveraging Facebook, Youtube, Linkedin & Twitter Online Reputation Management (ORM) Advertising on Social Media 4) Mobile Maketing The new mobile landscape Mobile advertising using WAP and APP Mobile Ad networks and their usage QR Codes & Augmented Reality Analytics integrated with the sessions. Trainers : RP Singh – CEO, Sirez Group Amit Lall – Business Group Head, ValueFirst Digital Rajiv Dhingra – Founder & CEO – WATConsult Date and Venue: Date - Sep 20-21 (Mumbai) Venue- Le Sutra Hotel, Khar (W) (Mumbai) Registration & Contact details - Click here to learn more and register Anshupriya Sharma(8130706789) campus@afaqsThe post Digital Marketing Workshop by afaqs! Campus [20th Sept - 21st Sept, 2013] appeared first on Social Samosa | Indian Social Media Knowledge Storehouse.
Posted on: Thu, 23 Jan 2014 14:02:27 +0000
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