Professor at one of the IIMs was explaining marketing concepts to the Students: - 1 You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! - Thats Direct Marketing 2 Youre at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: Hes very rich. Marry him. - Thats Advertising 3 You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: Hi, Im very rich. Marry me. - Thats Telemarketing 4 Youre at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car) for her, pick up her bag after she drops it, offer her ride and then say: By the way, Im rich. Will you marry me? - Thats Public Relations 5 Youre at a party and see gorgeous girl. She walks up to you and says: You are very rich! Can you marry! Me? - Thats Brand Recognition 6 You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! She gives you a nice hard slap on your face. - Thats Customer Feedback 7 You see a gorgeous girl at a party. You go up to her and say: I am very rich. Marry me! And she introduces you to her husband. - Thats demand and supply gap 8 You see a gorgeous girl at a party. You go up to her and before you say anything, another person comes and tells her: Im rich. Will you marry me? and she goes with him - Thats competition eating into your market share 9 You see a gorgeous girl at a party. You go up to her and before you say: Im rich, Marry me! Your wife arrives. - Thats restriction for entering new markets Regards Tejas Sathvara.......
Posted on: Sat, 23 Nov 2013 10:29:47 +0000
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