Question for Suska clients and shoppers who are under 22...! While we carry all of the popular brand names, we have a harder time reaching our younger demographic and convincing them of the benefits of shopping at a store like ours (although the few who have found us cant believe what they have been missing!). Why? One thought is because those who are younger still havent cultivated a unique personal style, preferring instead to dress the way all of their friends do...lets face it, it is easier to go out and purchase something your classmate has than it is to assemble a collection of unique pieces, and then stress about how to wear them. Check out the link for tips on how to cultivate a personal style: blogher/how-cultivate-your-personal-style ...and then we would love to hear your thoughts on why reaching the 18-22 year old crowd is more difficult?
Posted on: Fri, 17 Jan 2014 22:00:00 +0000
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