Senior Manager – Finance Projects Project Manager & Crop Management Specialist DIGITAL MARKETING AND FUNCTIONAL ECOMMERCE – MANAGER March 20, 2014 cchiputa Full Time Lusaka — Zambia Posted 5 days ago Logo Website Lawrence Sikutwa and Associates Limited DIGITAL MARKETING AND FUNCTIONAL ECOMMERCE – MANAGER The Lawrence Sikutwa and Associates Group of companies, which is the holding company of the Madison insurance companies, Madison Finance Company, Madison Asset Management Company Limited and has investments in the hospitality, property development , health services and business consultancy space seeks the services of a Manager to be in-charge of electronic channels marketing and E-commerce for the Group and its subsidiary companies’ products and services. Reporting to the Group ICT Manager and working in collaboration with relevant officers of the various companies, the Manager will be responsible for the following: - Web/E-commerce road map and Strategy Must provide a logical road-map clearly indicating where LSA and all group companies are headed and how best the Group can take advantage of the eSpace Responsible for formulating the e-governance framework and have a dynamic/engaging electronic customer touch-points. Deliver Technology Advisory and Implementation solutions that maximize business value from IT investments. Draw up eMarketing strategy and innovations, operations that will help to deliver and enhance efficiencies to business success Business Development and Emerging Solutions Technologies Responsible for exploring new techniques in the e-commerce and e-marketing arena to either improve/make convenient, client payment methods, product/service delivery and any other process or function that might improve efficiency, increase profit or reduce costs. Research and recommend new practices that differentiate, complement, and augment existing offerings in the enterprise applications and e-Commerce arena. Must keep abreast with the current trends in the digital world and in the world of e-commerce and e-marketing and ensure all group companies take advantage of the trends. Application Management Services Manage the projects, work with consultants to implement and fully maintain the applications after going live to minimise consultancy and future maintenance costs. Develop feasible post implementation go-live support environment. Client Management and Information Management Plan, design, recommend and implement solutions that deliver and help analyse marketing information efficiently for competitive advantage. S/he must be able to interpret the messages Group companies want to relay to customers and present them in engaging ways on all the electronic platforms available. This information must be made available to respective group companies in a timely manner. Manage day to day interactions with executive clients and sponsors all with a view to gather fresh information to keep both internal/external clients engaged. Responsibilities include, among others, managing teams in the identification of business requirements, functional design, process design (including scenario design, flow mapping), prototyping, testing, training, defining support procedures. Systems Integration Seek to provide total systems integration with the existing Solutions in the Group. Integrate E-Commerce transactional solutions related to online marketing, sales, and self service; for both Direct-To-Consumer and Business-to-Business. Digital Web Practice Should have comprehensive knowledge on web technologies, Online systems security, E-mail marketing, Search Engine Optimization (SEO), digital advertising using popular platforms such as google ads, facebook ads etc. Should have Web development and design skills. Should move the organization to a point where clients access solutions using digital technologies, including the Web, Mobile, Social Networking, Digital Strategy, Digital Content and Digital ERP. Will work with clients to advice, design, implement and deploy e-Commerce, e-marketing and Portal solutions. Requirements The preferred candidate should possess the following skills and qualifications: A combination of qualifications in the marketing field, ICT networks and programming is preferred. Proficiency in Graphics and design Three+ years experience in the field of communications, public relations and/or online marketing. Experience in computer information systems, web content management and internet & intranet technology is essential. Data-mining capabilities will also be required Competencies The manager must have a good understanding of e-commerce and e-marketing The manager must demonstrate ability to contextualize e-commerce and e-marketing potential and benefits to the needs of the group. Must have a creative eye to assume leadership in design and presentation projects, be it graphical or content layout. Good communication, report writing and presentation skills Applying for the Job To apply please email your CV and application letter to [email protected], and cc: [email protected].
Posted on: Tue, 25 Mar 2014 18:33:40 +0000
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