THE BATTLE BEGINS MINI - NAUTICA ROUND 1 UPDATE Dear Teams, Here is the information regarding the game. Each team will have to use the money to establish and run their E-commerce venture. The process includes the following: Your Company will sell different products through the e-commerce website. Each company has the task of procuring different products (Given from a list of 4 products) from the manufacturers who sell at a fixed price. You can choose 1, 2 or all 4 products for selling. Currency for all the transactions is Accounting Units (AU). In the Year 1, each team will be given an initial balance of 12,000,000 AU in their accounts. No other funds will be given to you throughout the game. In year 2 & 3 you have to operate with the money earned from the previous years. Your money will be mainly spent in 3 ways; a. For annual renting of godowns/storage space b. For procuring items you want to sell c. For marketing and promotional activities of your E-Commerce website Product options available are : Product Number Product Type Procurement Price 1 Leather jacket 6500 AU 2 Running shoes 1500 AU 3 Laptop 40000 AU 4 Best-selling novel 900 AU The following are the details regarding the rental, capacity of Godowns. Godowns will be taken on lease on per year basis. Annual rent of each Godown: 5,00,000 AU Godown capacity: 300 units of any items Note: A Godown can store all types of products The decisions to be taken are as follows:- a) The different products that the company would procure b) The no. of units of each product that the company would procure c) The amount to be spent on marketing and promotions of each product d) The price at which the company would sell each unit of different products Each time slot in the event corresponds to a year. 1. At the beginning of Year 2 and Year 3, each team will be provided their respective financial and operational results for the previous year which will be indicative of their performance. 2. Looking at this data, supplemented with the news and updates on the Imperium page on FB, the teams have to take all the decisions for the next year. 3. The teams will also have an option to entirely go for procuring of the previously untried products/new options introduced/options excluded from year 1; at the beginning of Year 2 and Year 3. 4. The decisions mentioned above for Year 1 need to be taken for Year 2 and Year 3 also taking into consideration the company’s inventory levels and spending power. The winning criteria of the game will be the cash in hand at the end of 3 years. Note - The total units of items unsold at the end of the 3rd year will be automatically sold at a scrap value of 20% of the procurement price. Happy Playing!
Posted on: Sun, 29 Jun 2014 06:39:42 +0000
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