Telemarketing Top 10 Tips 2. Work on your proposition How many competitors operate within your sector or area of business? The chances are that there are quite a few. And, it’s quite possible that they are offering similar services to yours if not identical. As a result, you need to think carefully about how to make your business and your services attractive to prospective clients. This is not just for telephone marketing but also across the board. We’d suggest that you consider what problems your business solves rather than what services you offer. For example, do you help to reduce costs, increase productivity, protect systems or resolve some other equally frustrating problem? Whatever it is, on the phone you have possibly one or two sentences at the most to grab a prospect’s attention. Try to make sure you use the few seconds you have to talk about them not you!
Posted on: Wed, 26 Jun 2013 08:21:25 +0000
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