The Rental Booth Market is Booming! Beauty industry trends are pointing to a booming booth rental market. According to the Professional Consultants and Resources study, nearly 50 percent of all salons in the United States will offer some type of booth rental model by 2015. And with beauty specialists like skincare consultants, hair dressers and cosmetologists, this trend will likely lead to hybrid salon booth rental models. This trend is also changing the beauty industry itself. For example, cosmetology schools are beginning to bolster the non-technical education offered to students. Some schools are adding non-technical courses to its curriculum, such as small business payroll and bookkeeping. More formal internships and apprenticeships are slowly starting to emerge in the education beauty industry. All around, students are getting trained to operate their own business right out of the gate. If you are looking into a career in the beauty industry, this is definitely something you should keep in mind. And when you talk with schools, like the ones listed on our site, make a note to talk about this – along with your other questions and concerns. Technology, apps and new software are emerging in the growing booth rental market. Booth renters are now taking advantage of technology with all-in-one business software suites that provide for bookkeeping, payment processing, online scheduling and marketing. Regardless of the business model, the booming booth rental market has fueled software developers to create programs unique to the beauty industry. And with the online tools and social media channels, stylists can be their own boss, marketer and pillar of success without spending a bunch of money or time. The booming booth rental market has also inspired stylists with some new ideas. Suites of specialists sharing resources are gaining traction in the beauty industry marketplace. Cosmetologists and stylists share retail space, sales and clients for different services. Beauty experts can tap into the resources of colleagues and provide clients with the best of the best. The burgeoning booth rental market has also attracted the attention of salon distributors and sales consultants. These professionals are morphing into true business consultants for booth renters as well as chain salons. Some even offer product training and assistance with event marketing for booth renters. Overall, distributors are building pools of booth renters to partner in intro packages and share in retail ideas. Some select beauty distributors offer reduced education rates to booth renters. Distributors realize that booth renters are the direct link between their beauty products and the consumer. Even though the landscape of booth rentals is evolving with its popularity and growth, this option is still appealing to many licensed estheticians, cosmetologists and hair dressers. It gives beauty professionals the freedom that they can’t find in a spa or salon as an employee. As independent contractors, beauty professionals get to set their own prices, offer product they want and create their own schedules. That’s the real beauty of working in a booth rental. Of course, if you want to learn more about being your own boss in the beauty industry, we can help you get started. And if you have your own experiences to share – or ideas for topics that would be interesting for aspiring beauty professionals, please let us know! We’d love to hear from you! Sources: 1. LinkedIn, https://linkedin/pulse/article/20140306201336-116923051-what-s-next-beauty-industry-trends-point-to-blooming-booth-rental-market 2. The Savvy Stylist, thesavvystylist.wordpress/2012/05/21/booth-renters-need-business-and-marketing-solutions-too/ 3. Go to Beauty School, gotobeautyschool/blog/index.php/2014/08/27/beauty-industry-booming-independent-contractor/
Posted on: Tue, 02 Dec 2014 13:00:19 +0000
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