The words think different were created by Chiat\Day art director Craig Tanimoto. “Think different” was an advertising slogan for Apple, Inc. in 1997. It was used as television commercials. This campaign was created by Steve Jobs. The slogan reflected the philosophy Steve Jobs though. “And you can change it, you can influence it, you can build your own things that other people can use. Once you learn it, you’ll want to change life and make it better, cause it’s kind of messed up, in a lot of ways. Once you learn that, you’ll never be the same again.” In terms to grammatically correct, some people assert that the slogan “Think different” is not correct. “if different is considered a modifier, then it needs to be conjugated as an adverb, making think differently the accurate phrase.”
Posted on: Mon, 03 Nov 2014 18:38:41 +0000
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