This Is Who Facebook Thinks You Are Last quarter, Facebook made - TopicsExpress

This Is Who Facebook Thinks You Are Last quarter, Facebook made $2.8 billion off our personal information. Starting this summer, the social network is letting us see exactly what pieces of our online identities it reveals to advertisers. You might think Facebook is free. But the social network posted $2.8 billion in second quarter revenue two weeks ago, and that money came from somewhere — namely, the personal information that Facebook has spent years mining from your online activity, against which it sells hyper-targeted advertising. If you are one of Facebook’s 204 million users in the United States and Canada, the social network made about $5.79 in advertising revenue off you last quarter. Read more: goo.gl/Db3BnH

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