Tip: Define your value The first rule of thumb when building a - TopicsExpress

Tip: Define your value The first rule of thumb when building a successful venture is to understand your value. The biggest mistake many entrepreneurs make is not understanding your point of difference. Unless you’re a software developer or an inventor, there are tons of people who do what you do. It’s your job to know what sets you apart and why someone needs to hire YOU to do it.Start by marketing your WOW factor instead of getting into the price war.

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