Today, we would like to introduce you about Pulmuones uniform system IDECEN designed a few years ago. The uniform is one of the important marketing tools that represent who they are when they meets the customers face to face in the workplaces. The reason why we invite this case again is because we think the designing the uniform is an occasion well worthy of the most elaborate celebration that company is proud of by having shed off the old costume and dressed in a new attire. Recently Korea Yakult Corporation introduced its new uniforms designed by a famous fashion designer, Jeong Gu-ho. Its been a memorable occasion for they were replaced in 44 years since it started in 1971 with 47 delivery staffs and now became 13,000 staffs. IDECEN designed all pieces of 13 types trendy suits for Puluones 10,000 staffs per seasonal changes with improved aesthetic and out performed functionally. The existing uniform design had never changed for 7 years. In addition to it being outdated unfashionable, it was also poorly designed in terms of functionality. We adapted a systematic and strategic way to design the new uniforms by working with various field of professionals because the uniform is such an important tools to show Pulmuones identity with a visual way. We didnt depend on the only one fashion designer while many of the competitors did under famous fasion designers or stylists. It was a really meaningful process for us to work with people who knows well what the uniform are, more than fashion but also functionality in cold or hot weather which was one of the important aspect because the main duty of delivery staffs are going around outside to deliver the fresh beverages. If you want to see more about Pulmuone case, please click idecen/xe/pulmuoneRelatedcases/611
Posted on: Tue, 11 Mar 2014 09:27:53 +0000
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