Uganda backs EAC regional baseline survey ......................................... The ministry of East African Community Affairs has commended the undertaking by the EAC Secretariat to conduct baseline survey on the regional integration process. ‘’Your baseline survey is very important as your mission’s findings will enable policy makers and planners with which speed to reckon in the deepening and widening EAC integration,’’ the acting Permanent Secretary Steven Niyonzima told the about ten-man EAC team which paid a courtesy call to the EAC ministry before setting out for their first-leg in Uganda tomorrow. He assured that his ministry would render full support to the team to ensure it completes its week-long mission successfully in the country. He said that EAC developed and approved the communications policy last year and the baseline survey is in line with the aspirations of the Community. The EAC survey team’s leader Sukhdev Chhatbar thanked the Ugandan government for demonstrating unwavering commitment to the regional integration process. Chhatbar, a media expert, said that baseline survey would enable the Partner States make the Community vibrant and attractive. The study, to be undertaken in all five Partner States of Burundi, Kenya, Rwanda, Tanzania and Uganda, will be conducted between 16 July and 24 August, 2013. The study will be conducted both through on line questionnaires https://surveymonkey/s/EACIntBrandSurvey and field face-to-face interviews in selected and strategic cities and border towns. The study is expected to give an insight into how some of the key target audiences perceive EAC, how familiar they are with the symbols of the EAC and how they assess its performance in reaching out to them. The study would seek to review how key messages get across visually and how EAC was perceived by the EA citizens and what’s the way forward. Two core teams have since been dispatched to the member countries to facilitate the physical interviewing process. In Uganda, the survey points have been established in: Kampala, Lira, Fort Portal and Busia border. The interviewing team includes volunteers such as journalists who have been trained by EAC and GIZ on the regional integration process, some EAC Youth Ambassadors, best debaters, students and delegated officials from the partner states’ ministries of EAC. Source: newvision.co.ug/news/645207-uganda-backs-eac-regional-baseline-survey.html
Posted on: Fri, 19 Jul 2013 04:41:19 +0000
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