WHY DO MOST HYPNOTHERAPISTS & COACHES SEE LESS THAN 5 CLIENTS A WEEK? Marketing & Business Development has Radically Changed & YOU need to DIFFERENTIATE YOURSELF. Gone are the days of thinking that marketing is about doing a newsletter, a bit of advertising, and leaflets. In fact some of that can be a little tacky. You have probably noticed that the market is more and more saturated with Hypnotherapists and Coaches setting up every day. Many do the profession an injustice with a mediocre training and fees that trigger the perception of cheap, AND bargain bucket. As our profession is unregulated it invites market saturation. Those that do little to differentiate themselves will struggle to attract clients and will probably, at best, see a few clients a week. Its hardly impressive is it? If you are SERIOUS about turning a practice into a successful business then I strongly urge you to: 1. Develop a STRONG BRAND so that you stand out. 2. STOP marketing yourself as a Hypnotherapist and align your marketing to the CONDITION you treat. 3. Engage with your ideal client CREATIVELY so that you trigger their desire to work with you. 4. Build an AUTHORITY as an expert treating your niche. 5. Showcase evidence of the RESULTS you achieve. This is easier than you may think. AND FINALLY.......Do NOT be CHEAP !!! I would love to hear your views - [email protected]
Posted on: Tue, 24 Jun 2014 06:59:23 +0000