Why Sites Use Cookies? There are numerous reasons why websites would want to use cookies. These range from statistical purposes, such as how many visitors came to the site. This can be further broken down into are they new visitors or actually repeating visitors and how often do they visit. The Website would actually create a unique id for each visitor and store this information into a database. Cookies can be used to store your personal preferences, referred to as customizations, that you set while navigating their site. For instance, if you visit Yahoo, you can sign in to create your very own personal yahoo page where you can customize it according to your news and weather preferences after providing your zip code. You can even change the color of the page layout as well. Online Shopping sites can use cookies to keep track of items that you add to their shopping carts and quick checkout options. The cookie will keep track of every item that you add to the shopping cart while you continue to browse through different pages or even entirely different sections of their site. Every item you add is stored within the Web site’s database along with a unique ID value that has been assigned to you. Therefore, when you select the check out option, the site automatically knows what items are in your cart by retrieving those selections from its database. This is why sites such as Amazon or eBay will prompt you to enable cookies in case you have disabled them.
Posted on: Mon, 22 Jul 2013 22:14:17 +0000
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