You can now run a contest through your Facebook Fan Page status updates. Find examples at the bottom of this post: blog.heyo/new-facebook-contest-changes-save-time-and-money/ From Facebook: Now, promotions may be administered on Page Timelines and in apps on Facebook. For example, businesses can now: -Collect entries by having users post on the Page or comment/like a Page post -Collect entries by having users message the Page Utilize likes as a voting mechanism As before, however, businesses cannot administer promotions on personal Timelines. Source: https://facebook/facebookforbusiness/news/page-promotions-terms Here are some best practices from Facebook: Every business is different, and you should experiment with promotions to find what your customers respond to best. Here are some best practices: - Post promotions that are tied to your business objectives - Use promotions to build awareness for a new product, promote the opening of a new location, sell inventory, or advance other business objectives Make promotions compelling - Promotions offering significant upside to people who enter are more likely to encourage engagement and generate buzz - Creative best practices on Facebook still apply—compelling text and images that are in the brand voice tend to get better response and engagement rates - Amplify your promotions - Create Promoted Posts or ads for your Page post to broaden the reach of your promotion Source: https://fbcdn-dragon-a.akamaihd.net/hphotos-ak-ash3/851577_158705844322839_2031667568_n.pdf #Facebookcontests #Facebookchanges #Facebookpromotions #facebookupdates #facebookcontestguidelines What do you think of these changes?
Posted on: Wed, 28 Aug 2013 12:43:32 +0000