Arthur Sadoun, CEO of Publicis Worldwide has announced a new management shake up for Greater China........... Given the current goals of Publicis Greater China, the decision was made that Jeffrey Yu leave his role as CEO of Greater China. This was announced late last week. Loris Nold, CEO of APAC is taking direct responsibility for global clients. Laurie Kwong, former CEO of Publicis Greater China is appointed as non-executive Chairman.......... Arthur Sadoun said: Asia is a top priority for us. After the arrival of Andrew Baxter from Ogilvy in Australia and Lou delaPena from TBWA in Singapore, I wanted to make sure that we had the right structure in place to accelerate growth and digitalization in Greater China. We have a very strong leadership team and fantastic talents and our newly formed comex will allow us to work better together, for the benefit of our clients....
Posted on: Mon, 14 Apr 2014 16:03:30 +0000