Automotive Sales Consultant: Details: New & Used CAR SALESPERSON The N&U Car Salesperson is responsible for selling both new and used vehicles at dealership gross profit, volume and customer satisfaction standards. This position includes four broad areas of activity: personal work habits, prospecting, selling and follow-up. ESSENTIAL DUTIES: • Realize that business is built on customer satisfaction and devotes himself/herself to guaranteeing satisfaction of customers. • Establish personal income goals that are consistent with dealership standards of productivity, and devise a strategy to meet those goals. • Report to the General Sales Manager regarding objectives, planned activities, reviews and analyses. Determine each customer’s vehicle needs by asking questions and listening. • Keep abreast of incoming inventory, features, accessories, etc., and how they benefit customers. • Demonstrate new and used vehicles (includes test drives). • Deliver vehicles to customers. The delivery process ensures that the customer understands the vehicle’s operating features, warranty and paperwork, and lay the foundation for customer loyalty. • Work with the service department and body shop to ensure that vehicles are delivered as expected and on schedule. Attend sales meetings. • Maintain a prospect development system which includes a group of prospect locators and sales associates. • Review and analyze actions at the end of each day, week, month and year to determine how to better utilize time and plan more effectively. • Understand the terminology of the automobile business and keep abreast of technological changes in the product. • Know and understand equity and values, and be able to explain depreciation to the customer. • Know and understand the federal, state and local laws which govern retail auto sales. • Introduce customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership’s service department. • Follow company rules for safeguarding customer information at all times. • Follow company guidelines such as “The Road to a Sale” and “The DCH Way” on the sales process at all times. dlvr.it/7NcYww
Posted on: Sat, 01 Nov 2014 08:17:13 +0000
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