Do you have a marketing strategy? Instead of wishing for your - TopicsExpress



          

Do you have a marketing strategy? Instead of wishing for your business to take off, here are some tips so you can make it happen! 1. Know Your Audience. Who are you targeting? Single women? Moms? Men? Once you pinpoint your customer base youll be able to focus on their needs and what appeals to them in order to attract and keep their attention. Find out where they like to spend most of their time socializing online and focus most of your energy there. 2. Feel out the Competition. You need to know who is in your virtual neighborhood. Research your competition so you know what to say when a potential customer has questions about your differences and why they should choose your product over theirs. Always remain respectful and never bad mouth anyone - you represent your company and word can spread which can ultimately tarnish your brand. 3. Dont Be Pushy. No one likes a sales shark. Social media is a fun place where people like to relax and, well, socialize, so the last thing they want is to be hounded by a stranger online. Tone is everything when it comes to creating value for your product so keep that in mind as you post about it and interact with people. Be pleasant and dont butt into conversations. The same rules apply in real life, just be supportive, informative, and dont bombard people with content. 4. Be Present. Using CinchShare is wonderful. You can get your work done in a 1/4 of the time but its not meant to be a babysitter. If you have scheduled posts a few days ahead, make sure you check in at least every few hours to monitor everything. Same goes for manual posts and status updates. If you say something, dont disappear and check to see what the comments are the following day. People will feel ignored and leave. Engage, respond, interact, pay attention to notifications, set your phone to receive alerts and turn the volume up on your computer. Grow those relationships by giving them recognition. 5. Do Your Homework. Many platforms offer analytics so you can see which posts and updates are receiving the most activity (aka, likes, shares, comments). Check in on these often so you can see whats working and whats not. Once you get the hang of what your followers enjoy youll be increasing traffic in no time!
Posted on: Sun, 05 Oct 2014 11:58:40 +0000

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