Each year, The Altimeter Group hosts an annual Social Business survey to learn how social media is evolving within enterprise organizations. Data is then compared to previous reports providing a sense of movement to the numbers and also a developing benchmark for our analysts and clients. Our last survey was studied in Q3 2013 and also Q4 2012, the latter was used to provide context to a report published by Charlene LI and me in March 2013, “The Evolution of Social Business: Six Stages of Social Business Transformation.” We are now making the data available to the public for free use under Creative Commons (cc) as part of our open research program. The figures included in this report are also compared to previous survey findings from 2011 and 2010.socialmediatoday/briansolis/1849101/altimeter-group-s-state-social-business-2013-report#!
Posted on: Sun, 27 Oct 2013 04:26:52 +0000