Marketing Karma mode=ON... (english version) So... Ive recently posted a simple I Hate ! Thanks for reading this... This was a reaction for the following sequence of events: 1. I noticed a video, posted by a friend, mentioning a guy who was trying to achieve something no one ever achieved, and he did it. 2. As soon as the video started, I had a blast with an ad from this famous brand. Not to mention all the hype to broadcast a going beyond human limits message, etc... (this is something else bothering me actually, but one thing at a time...) 3. In the end, another ad... And this is happening to us, every day, all day long. Brands trying to get inside your world, making use of any trick, exploiting your curiosity, your flaws, things that are on your radar, and trying to be part of your day to reach the state where their brand will be the first thing you remember when you think about that topic (this is their major goal)... I couldnt disagree more... Personally, I would forbid such thing. I find it agressive, abusive, ofensive, invasive... So, whenever I feel myself invaded by a brand, Ill add deposit into my Markenting Karma account, and will do a public negative statement (Ill also try to do that even if I like the brand... because I believe it would be easy to skip something when it comes from a friendly brand...) Thanks for reading this. :)
Posted on: Sun, 07 Sep 2014 12:48:28 +0000
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