Must watch...!!! . Commercials which are beyond cultural contexts...but are plainly HUMAN... leaving all man made barriers aside . Most of us will agree that culture of a society is a vital factor affecting the broad conceptualisation of promotions...traditionally while making Television Commercials (TVCs) two broad marketing classification of culture are considered....high context ones and low context ones...brutally speaking..I feel the former are the ones which are laced with overdose of human emotions resulting almost in a flood and the latter ones are as dry as fossiled bones speaking specifically high of the products in an almost unhumanly mechanistic manner...(some people say its professional... well...I sincerely doubt it..) . but at times one comes across certain ads rare which obviously speak of their products but are just plainly human....they very well cut across cultural , social , religious , ethinic , geographical and all other MAN MADE barriers.. . N.B. When u watch this video on YouTube ull get a large number of such similar ads...do watch as many as possible...for marketing people those might act as perspective modifiers and for the rest.. ...well..taste the bliss of BEING HUMAN...:)
Posted on: Tue, 19 Aug 2014 10:41:14 +0000
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