News From Mashable : Hootsuite Gets $60 Million in Funding, Buys Social Telephony Firm Social media platform Hootsuite on Thursday announced it closed in on $60 million in new funding, bringing the companys total funding to $250 million. The Vancouver-based firm also said it was buying Zeetl, a Canadian social telephony startup, which will let it integrate voice calls into Hootsuites dashboard. Ryan Holmes, the CEO of Hootsuite, told Mashable that the feature will let companies skip a few steps to perform customer outreach. It cuts out the need to DM, follow or any of the other rigamarole, Holmes says. For example, if a customer is complaining about a brand on Twitter, than a rep for the brand can initiate a voice call to find out what the problem is and address it before it becomes an issue. Terms of the deal were not disclosed. Read more... More about Hootsuite, Business, and Twitter
Posted on: Thu, 25 Sep 2014 13:19:39 +0000
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