Public relations ( PR ) is the practice of managing the spread of information between an individual or an organization and the public . [1] Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. [2] The aim of public relations is to persuade the public, prospective customers, investors, partners, employees, and other stakeholders to maintain a certain point of view about it, its leadership, products, or of political decisions. Common activities include working with the press and supplying written content for news and feature articles together with arranging interviews with expert spokespeople, speaking at conferences, winning industry awards and internal/employee communication.
Posted on: Fri, 22 Aug 2014 06:28:36 +0000
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