Television content exists as filler between commercials. The purpose of a show’s existence is to capture eyeballs in order to manipulate targeted demographics into buying stuff through advertising. Beneficial information that is transmitted is coincidental. Count the number of commercials in any half hour. Observe that the volume of the commercials is 5-10 decibels louder than the show that you are watching. Study the commercials from a content/structure/ production point of view. More time and money is spent on producing each 30 second spot than on the 10 preceding minutes of “content”. For any show, including locals. Someone with a job as a pundit, reporter, or host must demonstrate unquestioned loyalty to the advertising sponsors by way of following the directions of corporate production administrators. Howard Stern, Limbaugh, O’Reilly, and Al Sharpton, Rachel Maddow,America’s got Talent,and the SUPERBOWL appear to stand as independent entities, but they are there because their sponsoring advertisers have been convinced that they deliver captive eyeballs. If the advertisers loose confidence in this ability to hold audience share, they are gone. NBC, CBS, FOX, ABC,CNN,PBS,BET, TIME WARNER,DISNEY, VIACOM, ETC… all operate on this business model. Ask George Strait if I’m telling the truth. TURN OFF THE TV, most of the time. Turn it on for controlled viewing. Then turn it off.
Posted on: Fri, 02 Aug 2013 03:34:08 +0000
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