The Cannes Lions International Festival of Creativity is coming up! From June 15th to June 21st, top creative executives from around the world will meet to determine who will take home the Grand Prix. Ad Age sat down with a few of these creative minds to see their preferences and predictions. Some of the top ads in the running for this year’s award are: • Volvo with “Epic Split”, featuring Jean-Claude Van Damme demonstrating his epic split between two moving trucks • Honda with “Hands”, which features a set of hands folding, twisting, and turning iconic Honda innovations from the past 65 years • British Airways, featuring billboards which interact with planes that fly over them • Tesla , debuting a fan-made piece Each member of the Perpetual Insights Team has their own preference, but something we can all agree on is the high level of creativity and innovation that each brand has shown this year. We want to use this post to applaud all the great work achieved in advertising! May the best ad win!
Posted on: Thu, 12 Jun 2014 13:24:21 +0000
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