Tomorrow the family leaves for Boston. Ill be speaking at TEDx Beacon Street. The talk is called Drones Make Better Wine. Ill be surrounded by some of the smartest people on the planet. I was asked, not because I am world renowned for my incredible genius. Far from it. Im also not a PhD. I didnt discover any new medicines, or invent any fantastic new technology. I do have one undeniable quality, and that is the ability to recognize opportunity, and put the smartest people in the room to go figure it out. Thats it. Thats what Im best at. Thats the foundation of VineRangers. Our vision of growing the best possible grape, while reducing pesticides and water, lives and dies based on the feedback from the farmer and the winemaker. We call it the Quantified Vineyard. In fitness, its called the Quantified Self. Which is basically the accumulation of health data via tools such as FitBit. Its great to have all that personal fitness data, but if you dont act it, its likely youll continue to be out of shape, with your health in decline. The vineyard, like us, is a living, breathing, entity. We are working to accumulate its health data and have the famers act upon it. So each year we build a better, healthier, more productive vineyard, and in turn, a healthier planet. Thats the promise. Thats why we hustle. Without Ashu Natraj, AJ Leon, Melissa Leon, Brent La Sala, Chris Kunkle, Keith Saarloos, Paul Warson, Greg Tehven, John Ormond, Brett Caine, Mike Musson, Bernd Christiansen and quite a few others, VineRangers and the TED talk would not be possible. Miles of gratitude for all that theyve done and will continue to do. Please enjoy this beautiful video produced and edited by the amazingly talented Brent Lasala. Cheers
Posted on: Thu, 13 Nov 2014 04:23:53 +0000
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