UW Crest UNIVERSITY OF WISCONSIN-MADISON LIBRARIES UW Home Campus Libraries a Librarian My Accounts Catalog Anywhere Title Author/Creator Subject Search Advanced Catalog Home Advanced Search Browse Sign In Selected (0) Help Select Cite Email Print Share Records, 1921-1969 National Broadcasting Company. Subjects •Abrahams, Mort. •Ameche, Don. •Ann, Doris. •Arnold, Wade. •Barry, Charles C. •Brinkley, David. •Brooks, William F. •Capstaff, Albert M. •Cott, Ted. •Culbertson, Dorothy. •Dann, Michael H. •Eiges, Sidney H. •Fineshriber, William H., Jr. •Frank, Reuven. •Frankel, Eliot. •Gaines, John M. •Gitlin, Irving. •Green, Gerald. •Hedges, William S., 1875-1978. •Herbert, John K. •Huntley, Chet, 1911- . •McGee, Frank. •McMillin, Miles J., 1913- . •Madden, Edward R. •Menser, Clarence N. •Mills, Ted. •Pinkham, Richard A. R. •Royal, John F. •Scott, Walter Dill, 1869-1955. •Shea, Hamilton. •Smith, Carleton D. •Stern, Bill. •Strotz, Sidney N. •Taylor, Davidson. •Trammell, Niles. •Weaver, Sylvester L., Jr. •Columbia Broadcasting System, inc. •Radio Corporation of America. •United States. Federal Communications Commission. •WMAQ (Radio and television stations: Chicago, Ill.) •WNBC (Radio and television stations: New York, N.Y.) •America united. •American forum of the air (Radio program) •Author meets the critics. •Background (Television program) •The big show (Radio program) •Catholic hour (Radio program) •Chet Huntley reporting (Television program) •Continental classroom (Television program) •Don Ameches real life stories (Radio program) •Emphasis (Radio program) •Ford theatre (Radio program) •The Frank McGee report (Television program) •From these roots (Television program) •Frontiers of faith (Television program) •The great Gildersleeve (Radio program) •Great moments in history (Radio program) •Great plays (Radio program) •Home is what you make it (Radio program) •Howdy-Doody (Television program) •Huntley-Brinkley report (Television program) •Jack Armstrong, all American boy (Radio program) •Living (Radio program) •Meet the press (Television program) •Monitor (Radio program) •My true story (Radio program) •NBC university theatre (Radio program) •Nations future (Television program) •News of the world (Radio program) •News on the hour (Radio program) •One mans family (Radio program) •The open mind (Television program) •Outlook (Television program) •Pepper Youngs family (Radio program) •Producers showcase (Television program) •Today (Television program) •The U.N. is my beat. •University of Chicago roundtable (Radio program) •Viewpoint. •Wide, wide world (Television program) •Words at war (Radio program) •Your United Nations (Radio program) •Advertising agencies. •Broadcast advertising -- United States. •Broadcast journalism -- United States. •Broadcasting -- Illinois -- Chicago. •Broadcasting -- New York (State) -- New York. •Censorship -- United States. •Educational broadcasting -- United States. •Foreign correspondents. •Mass media -- Audiences. •Mass media -- Law and legislation. •Mass media and business -- United States. •Mass media and children -- United States. •Broadcasting -- Public relations. •Radio broadcasting -- United States. •Radio programs -- United States. •Radio stations -- United States. •Religious broadcasting -- United States. •Television broadcasting -- United States. •Television programs -- United States. •Television -- Stage-setting and scenery. •Television stations -- United States. •Women in mass media -- United States. •World War, 1939-1945 -- Journalists. Publication Info Formats: Sound Recordings Sound Recordings Photos, Drawings, Prints Photos, Drawings, Prints Mixed Materials Mixed Materials Microforms Microforms Publication info: Physical details: 445.0 OCLC: ocn173692725 Notes also available on tape. Summary Selected records of the nations oldest broadcasting network, which was founded in 1926 as a programming service and which continues to operate as a subsidiary of RCA. Although incomplete at the highest levels, the collection offers representative coverage of day-to-day operations in advertising, public relations, research, sales, and news and public affairs broadcasting from the 1930s through the 1950s. Included are correspondence, memoranda, reports, logs, scripts, promotional material and publications, scenic designs, photographs, and a few production files; legal and financial records are scarce. There are partial indexes of prominent correspondents, NBC employees, and program titles. The collection is arranged into three groups: integrated central files, primarily 1926-1942; more recent functionally-arranged office files; and a library of scripts and recordings. The central files contain correspondence, primarily with individuals and organizations outside NBC; internal exchanges between departments, affiliates, and owned and operated stations; and files on the early development of television. Many subjects are treated including programming; relations with sponsors, advertising agencies, radio personalities and foreign broadcasters; governmental regulation; competition with CBS; and news, educational, and religious broadcasting. Office files relate to the Advisory Council, which reviewed network policy and standards; several corporate-level executives; and the public relations, corporate relations, operations, public affairs, radio, television, and owned-and-operated stations and spot sales divisions. Corporate executives represented include John F. Royal, vice-president for programming, international relations, and television during the 1930s and 1940s, and Niles Trammell and Sylvester L. Weaver, Jr., each of whom was president and chairman of the board. Several other executives who rose to prominence are represented by papers filed with the departments with which they were affiliated. Public relations records include papers of William F. Brooks, vice-president in charge; Richard A.R. Pinkham, vice-president for advertising; and Sidney H. Eiges, vice-president for press and publicity; and records generated in the advertising, continuity acceptance, and press and publicity subdivisions. Topics treated include audience, broadcast, and station promotion; newspaper and magazine advertising; censorship; and relations with advertising agencies and affiliates. Numerous advertising kits and samples of publicity materials are included. Corporate relations files consist chiefly of information on various studies and reports on television audience characteristics and sales effectiveness prepared or commissioned by the research and planning section of the division. The processed portion is summarized above and is described in the register. Additional accessions are described below. Finding Aids/Cumulative Index Register to the processed portion. Staff View LEADER 14935cpc a2202293 a 4500 001 ocn173692725 005 20140702125953.0 007 hd|bfb---baaa 007 s| ||||||||||| 007 k||||| 008 850528i19211969wiu eng d 010 $b ms 64001619 035 $a (WU)8037325 035 $a (ArCat)875 035 $9 WIHVN400-A 040 $a WHi$c WHi$e appm 052 $a 3800 072 7 $2 NHPRC$a PA-Broadcasting Collections 072 7 $a MC$2 NHPRC 072 7 $a PA$2 NHPRC 090 $b U.S. Mss 17AF 099 $a (WHi)Disc 45A 099 $a (WHi)Tape 494A 099 $a (WHi)Tape 521A 099 $a (WHi)Tape 1142A 099 $a (WHi)Micro 10 099 $a (WHi)Micro 757 099 $a (WHi)Micro 764 099 $a (WHi)Micro 779 099 $a (WHi)Micro 960 110 2 $a National Broadcasting Company. 245 00 $k Records,$f 1921-1969. 300 $a 445.0$f c.f. (604 boxes and cartons), 300 $a 3197$f disc recordings, and 300 $a 72$f reels of microfilm (35mm); plus 300 $3 additions of$a 4.8$f c.f., 300 $a 162$f tape recordings, 300 $a $f disc recordings, 300 $a 679$f photographs, and 300 $a 14$f negatives. 506 $a Restricted: Permission to use Continuity Acceptance CART Reports (Box 153 and M95-105) must be requested in writing from the director of the State Historical Society of Wisconsin. 520 $a Selected records of the nations oldest broadcasting network, which was founded in 1926 as a programming service and which continues to operate as a subsidiary of RCA.$b Although incomplete at the highest levels, the collection offers representative coverage of day-to-day operations in advertising, public relations, research, sales, and news and public affairs broadcasting from the 1930s through the 1950s. Included are correspondence, memoranda, reports, logs, scripts, promotional material and publications, scenic designs, photographs, and a few production files; legal and financial records are scarce. There are partial indexes of prominent correspondents, NBC employees, and program titles. 520 8 $a The collection is arranged into three groups: integrated central files, primarily 1926-1942; more recent functionally-arranged office files; and a library of scripts and recordings. The central files contain correspondence, primarily with individuals and organizations outside NBC; internal exchanges between departments, affiliates, and owned and operated stations; and files on the early development of television. Many subjects are treated including programming; relations with sponsors, advertising agencies, radio personalities and foreign broadcasters; governmental regulation; competition with CBS; and news, educational, and religious broadcasting. 520 8 $a Office files relate to the Advisory Council, which reviewed network policy and standards; several corporate-level executives; and the public relations, corporate relations, operations, public affairs, radio, television, and owned-and-operated stations and spot sales divisions. 520 8 $a Corporate executives represented include John F. Royal, vice-president for programming, international relations, and television during the 1930s and 1940s, and Niles Trammell and Sylvester L. Weaver, Jr., each of whom was president and chairman of the board. Several other executives who rose to prominence are represented by papers filed with the departments with which they were affiliated. 520 8 $a Public relations records include papers of William F. Brooks, vice-president in charge; Richard A.R. Pinkham, vice-president for advertising; and Sidney H. Eiges, vice-president for press and publicity; and records generated in the advertising, continuity acceptance, and press and publicity subdivisions. Topics treated include audience, broadcast, and station promotion; newspaper and magazine advertising; censorship; and relations with advertising agencies and affiliates. Numerous advertising kits and samples of publicity materials are included. 520 8 $a Corporate relations files consist chiefly of information on various studies and reports on television audience characteristics and sales effectiveness prepared or commissioned by the research and planning section of the division. 520 8 $a The processed portion is summarized above and is described in the register. Additional accessions are described below. 530 $3 Some of the original disc recordings now are$a also available on tape. 540 $a Paper records may be photocopied for private study only; copying for publication or distribution and/or the publication of material from the NBC records requires the written permission of NBC. Any copying of NBC audio materials requires the written permission of NBC. 541 $3 Restricted material 541 $e MCHC60-028 541 $e MCHC61-005 541 $e MCHC63-033$3 Remaining under this accession number are recordings of various radio broadcasts. Included are several religious programs. The Monitor programs in Box 3 have been assigned call number Disc 204A/133-136. Qty: 4 disc boxes 541 $e MCHC63-058 541 $e MCHC63-061 541 $e MCHC63-078 541 $e MCHC64-059$3 Recorded broadcasts. These have been assigned call number Disc 204A/54-132. Qty: 79 disc recordings 541 $e MCHC65-067$3 Recorded broadcasts. These have been assigned call number Disc 204A/1-53. Qty: 53 disc recordings 541 $e MCHC67-048$3 Remaining under this accession number are disc recordings of discussion forums on various topics, including poverty, the drinking age, smoking, space, and crime. Programs represented include Shakespeare, Citizen Union Searchlight, On the Line with Bob Considine, Direct Line, and An American Dialogue. Qty: 9 disc boxes 541 $e MCHC67-094 541 $e MCHC68-017 541 $e MCHC68-025 541 $e MCHC69-104$3 Remaining under this accession number are disc recordings of various news programs, 1958-1960, and religious programs. Included is Community in Crisis. Qty: 10 disc boxes 541 $e MCHC70-098$3 Recordings of news specials broadcast on Station WMAQ in Chicago, 1966-1969. Topics include airports, heart transplants, natural phenomena, new laws, Martin Luther King, John F. Kennedy, strikes, elections, and others. Qty: 53 tape recordings$a NBC Station WMAQ via Ray Wetzel$b Chicago, Illinois 541 $e MCHC70-119 541 $e MCHC71-138$3 Remaining under this accession number are recordings of radio broadcasts of the Huntley-Brinkley news reports and other news and current events programs, plus a college bowl edition. The tape recordings contain programs from spring, 1963. Qty: 7 tape recordings and 10 disc boxes 541 $e MCHC72-109$3 Remaining under this accession number are recordings, primarily of the 1963-1964 Huntley-Brinkley news report. Qty: 6 tape recordings and 218 disc recordings in 8 disc boxes 541 $e MCHC74-006$3 Remaining under this accession number are tape recordings of various radio broadcasts and disc recordings of Huntley-Brinkley news reports, 1965. Qty: 96 tape recordings and 3 disc boxes 541 $e MCHC83-076$3 Scripts: 32 bound volumes of Wide, Wide World, 6/55-6/58, and 1 volume of The Miss America Pageant, 1969. Qty: 4.0 c.f. (4 record center cartons)$a National Broadcasting Company$b New York, New York 541 $e M87-128$3 Script to NBC Forum broadcast, March 20, 1977, in which the election process was examined. Moderators include John Chancellor, David Brinkley, and Tom Brokaw. Qty: 0.1 c.f. (1 folder)$a Found in stacks 541 $e M89-110$3 A rough index to newsroom transcriptions, 1946-1949, accompanied by a memo to Mr. Keller from Dick Borden. Qty: 0.1 c.f. (1 folder)$a Found in collections 541 $3 Materials returned from Icon. 541 $e M95-105$3 A complete set of CART Reports, 1948-1954. See p. 313 (vol. 3) of the register for a description of this series. RESTRICTED: Use of the CART Reports requires the permission of the director of the State Historical Society of Wisconsin. Qty: 0.4 c.f. (1 archives box)$a Found in collections 541 $e M96-123$3 Scripts for a radio program about democracy in America called The People Act, 1950-1951, written primarily by Lou Hazam and produced by NBCs special program unit Living. See box list with accession form. Qty: 0.2 c.f. (1 archives box)$a University of Wisconsin-Extension Library via Shirley E. Johnson$b Madison, WI 541 $e M98-055$3 A disc recording containing an audio presentation by the public relations firm of [Joe] Dine and [Allan] Kalmus for Syd Eiges (Chairman, Publicity Committee of the New York Academy of Television Arts and Sciences). The presentation outlines their plans for Emmy Award publicity in 1956-57. (This disc was previously tranferred to Sound and is being accessioned for control purposes.) Qty: 1 disc recording$a NBC Collection 541 $e none$3 Publicity portrait photographs of radio political analysts, including Morgan Beatty, W. W. Chapman, Richard Harkness, Ray Henle, George Hicks, H. V. Kaltenborn, and John Cameron Swayze, ca. 1952-1956. This has been assigned call number PH 1603. Qty: 28 photographs (1 folder) 541 $3 Photographs related to the activities of the National Broadcasting Company, including images of employees, personalities, shows, publicity, and equipment, ca. 1940-1969. This has been assigned call number PH U.S. Mss 17AF. Qty: 651 photographs and 14 negatives (1 archives box) 555 0 $a Register to the processed portion. 561 $a Presented by the National Broadcasting Company, New York, N.Y., 1958-1974. 600 10 $a Abrahams, Mort. 600 10 $a Ameche, Don. 600 10 $a Ann, Doris. 600 10 $a Arnold, Wade. 600 10 $a Barry, Charles C. 600 10 $a Brinkley, David. 600 10 $a Brooks, William F. 600 10 $a Capstaff, Albert M. 600 10 $a Cott, Ted. 600 10 $a Culbertson, Dorothy. 600 10 $a Dann, Michael H. 600 10 $a Eiges, Sidney H. 600 10 $a Fineshriber, William H.,$c Jr. 600 10 $a Frank, Reuven. 600 10 $a Frankel, Eliot. 600 10 $a Gaines, John M. 600 10 $a Gitlin, Irving. 600 10 $a Green, Gerald. 600 10 $a Hedges, William S.,$d 1875-1978. 600 10 $a Herbert, John K. 600 10 $a Huntley, Chet,$d 1911- . 600 10 $a McGee, Frank. 600 10 $a McMillin, Miles J.,$d 1913- . 600 10 $a Madden, Edward R. 600 10 $a Menser, Clarence N. 600 10 $a Mills, Ted. 600 10 $a Pinkham, Richard A. R. 600 10 $a Royal, John F. 600 10 $a Scott, Walter Dill,$d 1869-1955. 600 10 $a Shea, Hamilton. 600 10 $a Smith, Carleton D. 600 10 $a Stern, Bill. 600 10 $a Strotz, Sidney N. 600 10 $a Taylor, Davidson. 600 10 $a Trammell, Niles. 600 10 $a Weaver, Sylvester L.,$c Jr. 610 20 $a Columbia Broadcasting System, inc. 610 20 $a Radio Corporation of America. 610 10 $a United States.$b Federal Communications Commission. 610 20 $a WMAQ (Radio and television stations: Chicago, Ill.) 610 20 $a WNBC (Radio and television stations: New York, N.Y.) 630 04 $a America united. 630 04 $a American forum of the air (Radio program) 630 04 $a Author meets the critics. 630 04 $a Background (Television program) 630 44 $a The big show (Radio program) 630 04 $a Catholic hour (Radio program) 630 04 $a Chet Huntley reporting (Television program) 630 04 $a Continental classroom (Television program) 630 04 $a Don Ameches real life stories (Radio program) 630 04 $a Emphasis (Radio program) 630 04 $a Ford theatre (Radio program) 630 44 $a The Frank McGee report (Television program) 630 04 $a From these roots (Television program) 630 04 $a Frontiers of faith (Television program) 630 44 $a The great Gildersleeve (Radio program) 630 04 $a Great moments in history (Radio program) 630 04 $a Great plays (Radio program) 630 04 $a Home is what you make it (Radio program) 630 04 $a Howdy-Doody (Television program) 630 04 $a Huntley-Brinkley report (Television program) 630 04 $a Jack Armstrong, all American boy (Radio program) 630 04 $a Living (Radio program) 630 04 $a Meet the press (Television program) 630 04 $a Monitor (Radio program) 630 04 $a My true story (Radio program) 630 04 $a NBC university theatre (Radio program) 630 04 $a Nations future (Television program) 630 04 $a News of the world (Radio program) 630 04 $a News on the hour (Radio program) 630 04 $a One mans family (Radio program) 630 44 $a The open mind (Television program) 630 04 $a Outlook (Television program) 630 04 $a Pepper Youngs family (Radio program) 630 04 $a Producers showcase (Television program) 630 04 $a Today (Television program) 630 44 $a The U.N. is my beat. 630 04 $a University of Chicago roundtable (Radio program) 630 04 $a Viewpoint. 630 04 $a Wide, wide world (Television program) 630 04 $a Words at war (Radio program) 630 04 $a Your United Nations (Radio program) 650 0 $a Advertising agencies. 650 0 $a Broadcast advertising$z United States. 650 0 $a Broadcast journalism$z United States. 650 0 $a Broadcasting$z Illinois$z Chicago. 650 0 $a Broadcasting$z New York (State)$z New York. 650 0 $a Censorship$z United States. 650 0 $a Educational broadcasting$z United States. 650 0 $a Foreign correspondents. 650 0 $a Mass media$x Audiences. 650 0 $a Mass media$x Law and legislation. 650 0 $a Mass media and business$z United States. 650 0 $a Mass media and children$z United States. 650 0 $a Broadcasting$x Public relations. 650 0 $a Radio broadcasting$z United States. 650 0 $a Radio programs$z United States. 650 0 $a Radio stations$z United States. 650 0 $a Religious broadcasting$z United States. 650 0 $a Television broadcasting$z United States. 650 0 $a Television programs$z United States. 650 0 $a Television$x Stage-setting and scenery. 650 0 $a Television stations$z United States. 650 0 $a Women in mass media$z United States. 650 0 $a World War, 1939-1945$x Journalists. 655 7 $a Photographs.$2 aat 655 7 $a Financial records.$2 aat 655 7 $a Scripts.$2 aat 655 7 $a Sound recordings.$2 aat 655 7 $a Microforms.$2 aat 655 7 $a Business records.$2 aat 655 7 $a Manuscript collection.$2 local 852 8 $a WU$b his,mic$h Micro 757$x 9063413 856 42 $u digital.library.wisc.edu/1711.dl/wiarchives.uw-whs-us0017af$z Register available on-line.$x WU Sign In to Place Request Availability View in MadCat Physical Copies Historical Society Library Microforms Room Call Number Micro 757 Library Has reel 1 P82-4949 Status Available Online Access UW Digital Collections Register available on-line. 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