What is Big Data? Heres a story of a teenage daughter whose father discovered her pregnancy through the local Target store predicting that she was... from her recent credit card purchases... and then sending her targeted (pun intended) maternity discount coupons. Target is happy. Their revenue jumped from $44 billion in 2002, to $67 billion in 2010 — helped mightily by the fact that with regard to pregnancy, Target knows, before it shows. abc.net.au/science/articles/2014/04/15/3985934.htm
Posted on: Fri, 18 Apr 2014 23:45:56 +0000
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