Which Word Could Change Our Thinking in Linking Our Digital - TopicsExpress

Which Word Could Change Our Thinking in Linking Our Digital Strategies? Mocal. In our quest to keep up with the times, the trends, and the talk in social media, the latest lingo in the lexicon is mocal. According to AOL’s online oracle, David Shing, mocal means the merging of social strategy with mobile strategy—and brands need it to stay relevant in the social media sphere. iMediaConnection spoke to the virtual visionary to understand this branding buzzword. #Branding #SocialMedia #MobileMarketing

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